CHURN FM

CHURN FM is the podcast for subscription economy pros. Every Wednesday we hear how the world’s fastest growing companies are tackling churn and using retention & engagement to fuel their growth.

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EP 63 | Jay Nathan & Jeff Breunsbach (Customer Imperative) How to set up Customer Success for churn shattering results.

EP 63 | Jay Nathan & Jeff Breunsbach (Customer Imperative) How to set up Customer Success for churn shattering results.

Today on the show we have Jay Nathan & Jeff Breunsbach, managing partners at Customer Imperative. In this episode, we talked about what they do at Customer Imperative, the biggest difference Jay and...

27 Maj 202049min

EP 62 | Bryant Chou (Webflow) Why churn and retention have taken the backseat at Webflow.

EP 62 | Bryant Chou (Webflow) Why churn and retention have taken the backseat at Webflow.

Today on the show we have Bryant Chou, Co-founder, CTO, and Head of Growth of Webflow. In this episode, we talked about Webflow’s “no sugarcoating” product philosophy, the no-code movement, why churn ...

20 Maj 202038min

EP 61 | Robbie Kellman Baxter (Peninsula Strategies) How to cement trust with new customers in times of a crisis and uncertainty

EP 61 | Robbie Kellman Baxter (Peninsula Strategies) How to cement trust with new customers in times of a crisis and uncertainty

Today on the show we have Robbie Kellman Baxter, author of the best-selling book “The Membership Economy” and the newly launched “The Forever Transaction”. In this episode, we talked about what a Fore...

13 Maj 202039min

EP60 | Alex Atkins  (CXL Institute)  Why CXL’s Head of Growth focuses on retention to drive growth

EP60 | Alex Atkins (CXL Institute) Why CXL’s Head of Growth focuses on retention to drive growth

Today on the show we have Alex Atkins, Head of Growth at CXL Institute. In this episode, we talked about the process Alex took to decide the key metrics to focus on during his early days at CXL, what ...

6 Maj 202045min

EP59 | Lauren Culbertson (LoopVOC)  How to align feedback to understand your ideal customer profile and tackle churn

EP59 | Lauren Culbertson (LoopVOC) How to align feedback to understand your ideal customer profile and tackle churn

Today on the show we have Lauren Culbertson, CEO & Founder of LoopVOC. In this episode, we talked about why Lauren decided to build LoopVOC and the important role leadership plays in ensuring the al...

29 Apr 202051min

EP58 | Yahav Hartman (Madgicx) - How to use paid advertising to increase customer retention

EP58 | Yahav Hartman (Madgicx) - How to use paid advertising to increase customer retention

Today on the show we have Yahav Hartman, CEO and founder of Madgicx! In this episode, we talked about the current churn and retention status at Madgicx, how Yahav interviews churning customers, and ho...

22 Apr 202041min

EP57 | JR Farr (Weav.com) - How to fight churn by automating your customer retention flow

EP57 | JR Farr (Weav.com) - How to fight churn by automating your customer retention flow

Today on the show we have J.R. Farr, Co-founder and CEO of Weav.com In this episode, we discussed what attracted J.R. to build a customer retention platform, how Weav automates your customer retention...

15 Apr 202030min

EP56 | Matt Barnett (Bonjoro) - How to use hyper-personalized videos to retain customers and reduce churn

EP56 | Matt Barnett (Bonjoro) - How to use hyper-personalized videos to retain customers and reduce churn

Today on the show we have Matt Barnett, founder and Papa Bear of Bonjoro! In this episode, we discussed how videos can help retain customers and reduce churn, how to craft a hyper-personalized video f...

8 Apr 202037min

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