Why authenticity is still vital for senior marketing leaders
Is human authenticity still a competitive advantage in an AI-driven, metric-obsessed marketing world? In this episode of the CIM Marketing Podcast, host Ben Walker is joined by award-winning marketin...
18 Juni 46min
Sneak peek: Why authenticity is vital for senior marketing leaders
Is human authenticity still a competitive advantage in an AI-driven, metric-obsessed marketing world? In this episode of the CIM Marketing Podcast, host Ben Walker is joined by award-winning marketin...
17 Juni 1min
Marketing 7.0 and leading through disruption
In episode 120 of the CIM Marketing Podcast, host Ben Walker is joined by the legendary Professor Hermawan Kartajaya, father of Asian marketing and co-author of the Marketing 3.0 - 7.0 series, and CIM...
4 Juni 45min
Sneak Peek: Marketing 7.0 and leading through disruption
A new season of the CIM Marketing Podcast is coming soon! In episode 120 of the CIM Marketing Podcast, host Ben Walker is joined by the legendary Professor Hermawan Kartajaya, father of Asian marketin...
3 Juni 1min
Navigating 100 years of marketing and advertising evolution
As the Advertising Association celebrates its centenary, Ben Walker sits down with Stephen Woodford, CEO of the Advertising Association, to explore 100 years of marketing and advertising evolution. We...
23 Apr 59min
Sneak Peek: Navigating 100 years of marketing and advertising evolution
As the Advertising Association celebrates its centenary, Ben Walker sits down with Stephen Woodford, CEO of the Advertising Association, to explore 100 years of marketing and advertising evolution. We...
22 Apr 1min
Is AI eroding creativity?
Episode 118: In this episode of the CIM Marketing Podcast, host Ben Walker is joined by CIM Course Director and Strategic Growth Consultant Steph Inez Matthews, and Peter Gaston, innovation lead at VC...
9 Apr 38min
Sneak peek: Is AI eroding creativity?
When creative production becomes as simple as writing a prompt, does the human touch become a luxury or a relic? In this episode, we're joined by CIM Course Director and AI specialist Steph Inez Matth...
8 Apr 1min
