eCommerce MasterPlan

eCommerce MasterPlan

Trying to work out how to acquire more customers?

Need to improve customer retention?

Or just looking for some reassurance you’re on the right track?

That’s what the eCommerce MasterPlan is here for.

Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing.

Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from.

Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU.


Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process!

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Top 10 Holiday Season Setbacks and How to Avoid Them

Top 10 Holiday Season Setbacks and How to Avoid Them

We’re doing something a little different this episode.I was lucky enough to be invited to host a panel session at Brightpearl by Sage’s Peak Season Summit.And it was so insightful I asked them if we c...

3 Okt 202255min

Growing Skincare brand Blossom Essentials 3x to 7 figures with Sarah Vilenskiy

Growing Skincare brand Blossom Essentials 3x to 7 figures with Sarah Vilenskiy

Sarah Vilenskiy is the Founder and CEO at Blossom Essentials, a line of clean and non-toxic hydration products directly addressing chronic dry and irritated skin problems. Founded in 2020 they sell on...

26 Sep 202230min

Grow from 7 figures to 8 figures in beauty with Janis Thomas from Look Fabulous Forever

Grow from 7 figures to 8 figures in beauty with Janis Thomas from Look Fabulous Forever

Janis Thomas is ex-Birchbox and the eCommerce and Marketing Director at Look Fabulous Forever, the innovative cosmetics and skincare brand designed to meet the needs of older women. They’re a UK DTC b...

19 Sep 202238min

Double Your Shopify Sales every Year with Story and Product - SOLIOS watches' Samuel Leroux

Double Your Shopify Sales every Year with Story and Product - SOLIOS watches' Samuel Leroux

Samuel Leroux is co-founder at SOLIOS Watches a disruptive DTC brand selling high quality, elegant and eco-friendly solar powered watches. Founded in 2018 they were the first watch company to become a...

12 Sep 202243min

Getting your first 400 wholesale accounts with Bare Kind's Lucy Jeffrey

Getting your first 400 wholesale accounts with Bare Kind's Lucy Jeffrey

Lucy Jeffrey is the Founder and CEO at Bare Kind – seller of bamboo socks that save endangered animals. Bare Kind are based in the UK and sell globally via Shopify and wholesale platform Faire. Founde...

5 Sep 202231min

Subscriptions and fast growth DTC with Kristina Smith from Big Island Coffee Roasters

Subscriptions and fast growth DTC with Kristina Smith from Big Island Coffee Roasters

Kristina Smith is the Head of DTC at Big Island Coffee Roasters. A multi award-winning coffee business with sustainability at its core, founded seven years ago they launched a DTC Shopify site 3 years...

29 Aug 202237min

Supply Chain Crisis - Solved. Top eCommerce Operations Tips

Supply Chain Crisis - Solved. Top eCommerce Operations Tips

Well.. not quite!But for our 400th episode, we're squeezing the best advice on how to deal with this hugely frustrating issue.Thanks to our expert guests for their tips on how to minimise the impact o...

22 Aug 202239min

Growing a reCommerce business to £5.5m through great customer experience with Helen Lord from UKE

Growing a reCommerce business to £5.5m through great customer experience with Helen Lord from UKE

Helen Lord is co-director and founder at family business Used Kitchen Exchange, the UK’s number one kitchen reseller, and proud recipients of the Queen’s Awards for Enterprise in Sustainable Developme...

15 Aug 202235min

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