eCommerce MasterPlan

eCommerce MasterPlan

Trying to work out how to acquire more customers?

Need to improve customer retention?

Or just looking for some reassurance you’re on the right track?

That’s what the eCommerce MasterPlan is here for.

Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing.

Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from.

Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU.


Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process!

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Avsnitt(627)

Tracey Wallace (ex BigCommerce editor) tells all about launching her new startup Doris Sleep

Tracey Wallace (ex BigCommerce editor) tells all about launching her new startup Doris Sleep

Tracey Wallace is the founder of Doris Sleep a luxury pillow brand build on 3 generations of family expertise, that is also using recycled water bottles! The business is 6 months old and they’ve alrea...

30 Sep 201928min

How to manage 4500% growth with Daniel Wellington's IT Director Daniel Näsman

How to manage 4500% growth with Daniel Wellington's IT Director Daniel Näsman

Daniel Näsman is the Global head of IT Development at Daniel Wellington, a Swedish watch and luxury brand who were the fastest growing company in Europe in 2017, and have a 3 year growth of over 4500%...

23 Sep 201932min

20-year eCommerce big business expert Jennifer DiMotta shares her 4Ps of successful growth

20-year eCommerce big business expert Jennifer DiMotta shares her 4Ps of successful growth

Jennifer DiMotta is the founder of DiMotta Consulting, and has been a guest professor at the Wharton School of Business. For the last 20 years she has been helping direct to consumer brands and retail...

16 Sep 201939min

Dave Rotheroe is back to talk Viral Marketing, not as difficult as you might think....

Dave Rotheroe is back to talk Viral Marketing, not as difficult as you might think....

Dave Rotheroe is the founder of Viral by Design, which is all about helping you leverage viral marketing to accelerate the growth of your business. It’s based on lessons Dave’s learnt growing his own ...

9 Sep 201930min

Taking control of your products and your brand on Amazon with Steve Honight from Pukka Teas

Taking control of your products and your brand on Amazon with Steve Honight from Pukka Teas

Steve Honight is back on the show for the 3rd time - and this time we're getting deep into how to manage your products and brands on Amazon. Want to take control of all those confusing and duplicate l...

2 Sep 201937min

The path to a 7-figure Shopify store - Double your Sales yearly by building a strong Community

The path to a 7-figure Shopify store - Double your Sales yearly by building a strong Community

Micki Krimmel is the founder at Superfit Hero a body positive lifestyle brand, launched with at Kickstarter at the end of 2015. The eCommerce store went live 2016, they’ve doubled sales each year so f...

26 Aug 201931min

"Ultimate Guide to e-Commerce Growth" author Ian Hammersley shares top KPI & optimisation tips

"Ultimate Guide to e-Commerce Growth" author Ian Hammersley shares top KPI & optimisation tips

Ian Hammersley is the CEO at smartebusiness, a UK agency focused on eCommerce growth. Earlier this year he wrote an excellent book with his brother (and smartebusiness CMO) Mark. It’s called “Ultimate...

17 Aug 201934min

We explore private medical testing with Anthea Morris of fast-growth business Better2Know

We explore private medical testing with Anthea Morris of fast-growth business Better2Know

Anthea Morris is the co-founder and Finance Director at Better2Know the world's largest private provider of sexual health testing services. They’ve disrupted the market by providing fast and accurate ...

10 Aug 201934min

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