Impact Pricing
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, communicating and capturing value.

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Avsnitt(500)

Pricing Table Topics: Jack of Diamonds – You're Not Charging Enough

Pricing Table Topics: Jack of Diamonds – You're Not Charging Enough

This one is the Jack of Diamonds from the Impact Pricing card deck. It's true. If you're winning them all, you're not charging enough. First, you have to believe that every buyer is different. Every b...

20 Dec 20232min

Capitalizing on Sound Economic Planning with Strategic Pricing for 2024 with Steven Forth

Capitalizing on Sound Economic Planning with Strategic Pricing for 2024 with Steven Forth

Steven Forth is Ibbaka's Co-Founder, CEO, and Partner. Ibbaka is a strategic pricing advisory firm. He was CEO of LeveragePoint Innovations Inc., a SaaS business designed to help companies create and ...

18 Dec 202333min

Blogcast: System 1 and System 2 Value

Blogcast: System 1 and System 2 Value

This is an Impact Pricing Blog published on November 2, 2023, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/system-1-and-system-2-val...

15 Dec 20233min

Pricing Table Topics: Jack of Hearts – Improvement in Pricing Produces Increase in Profit

Pricing Table Topics: Jack of Hearts – Improvement in Pricing Produces Increase in Profit

This one is the Jack of Hearts from the Impact Pricing card deck.  If you have the ability to raise your prices and you can still sell the same or just slightly fewer products, you are almost guarante...

13 Dec 20232min

Optimize Your Pricing Strategies with Cutting-Edge Cloud Technology with Finn Hansen

Optimize Your Pricing Strategies with Cutting-Edge Cloud Technology with Finn Hansen

Finn Helmo Hansen is the CEO and Co-founder of Price Beam and Stratinis, helping businesses use pricing and revenue growth to win. In this episode, Finn discusses the two companies he founded - Strati...

11 Dec 202332min

Blogcast: The 5 How's

Blogcast: The 5 How's

This is an Impact Pricing Blog published on October 26, 2023, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/the-5-hows/ If you have a...

8 Dec 20233min

Pricing Table Topics: Jack of Spades – Value Is Not Based On Costs

Pricing Table Topics: Jack of Spades – Value Is Not Based On Costs

This one is the Jack of Spades from the Impact Pricing card deck. Many companies use cost-plus pricing and that's understandable because it's easy. It guarantees they're going to make a profit for eve...

6 Dec 20232min

Bridging the Gender Pay Gap for Women with Julie Scanlon

Bridging the Gender Pay Gap for Women with Julie Scanlon

Julie Scanlon is a D&I Leader 2023 (D&I Leaders: dileaders.com). She enables organizations to enhance diversity and inclusion by providing consultancy, bespoke training solutions and interventions. Su...

4 Dec 202324min

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