The Biggest Mistake I’ve Made in Business | Ep 177
"The number one reason that people fail is because they are successful, then they change something." Today, Alex (@AlexHormozi) discusses the biggest mistake that successful entrepreneurs make: not be...
5 Feb 202010min
The ONLY Marketing Number that matters | Ep 176
"The only number that really matters in marketing from an acquisition standpoint is cost per acquisition." Today, Alex (@AlexHormozi) discusses the importance of measuring marketing success based on c...
3 Feb 202013min
Pain is the Pitch - Business Logical Fallacy | Ep 175
"Talk about in terms of pain avoidance (…) people tend to be more responsive to it." Today, Alex (@AlexHormozi) discusses the importance of availability for making sales and the difference between tal...
31 Jan 202012min
19 Failures & Lessons | Ep 174
"Never get too far away that you can't see the problems." Today, Alex (@AlexHormozi) shares his failures and lessons learned in business, people management, and relationships in the year 2019. He emph...
29 Jan 202031min
You're Managing Your Sales Team Wrong | Ep 173
"Normal people have concerns. You need to overcome them." Today, Alex (@AlexHormozi) shares with us how to manage sales conversations and sales teams using the Closer framework, regular communication ...
27 Jan 202011min
Max Client Value Extraction | Ep 172
"The amount of goodwill you have times the number of times you ask for a sale equals revenue equals how much money you make." Today, Alex (@AlexHormozi) discusses the importance of maximizing value ex...
26 Jan 202015min
Use THIS to Increase Sales "ACTUALLY" | Ep 171
"The best salespeople have conviction. If you can bring that conviction to the table, they will feel it." Today, Alex (@AlexHormozi) discusses the importance of conviction in sales and how to maintain...
19 Dec 201919min
Real World In-The-Trenches Sales Tactics [That work] | Ep 170
"Consider the alternatives. You can't expect the same if you change the variables.” Today, Alex (@AlexHormozi) talks about some of the most used sales tactics he learned in the trenches, including usi...
5 Dec 201917min
