The Marketing Book Podcast

The Marketing Book Podcast

Weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing strategist, former artillery officer, Madison Avenue ad man, and stand-up comedian.

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Avsnitt(579)

146 UnBranding by Alison Stratten

146 UnBranding by Alison Stratten

"UnBranding: 100 Branding Lessons for the Age of Disruption" by Alison Stratten and Scott Scratten Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/unbrandin...

27 Okt 201745min

145 Your Ad Ignored Here by Tom Fishburne

145 Your Ad Ignored Here by Tom Fishburne

"Your Ad Ignored Here: Cartoons from 15 Years of Marketing, Business, and Doodling in Meetings" by Tom Fishburne   Click here to view the show notes! https://www.salesartillery.com/marketing-book-po...

20 Okt 201744min

144 Entrepreneurial You by Dorie Clark

144 Entrepreneurial You by Dorie Clark

"Entrepreneurial You: Monetize Your Expertise, Create Multiple Income Streams, and Thrive" by Dorie Clark   Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/e...

13 Okt 201745min

143 The New Way to Market for Manufacturing by Bruce McDuffee

143 The New Way to Market for Manufacturing by Bruce McDuffee

"The New Way to Market for Manufacturing: Innovation That Grows Your Business" by Bruce McDuffee   Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/New-Way-Ma...

6 Okt 201744min

142 Artificial Intelligence for Marketing by Jim Sterne

142 Artificial Intelligence for Marketing by Jim Sterne

"Artificial Intelligence for Marketing: Practical Applications" by Jim Sterne   Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/artificial-intelligence-marke...

29 Sep 201741min

141 My Adventures in Marketing by Philip Kotler

141 My Adventures in Marketing by Philip Kotler

"My Adventures in Marketing: The Autobiography of Philip Kotler" by Philip Kotler   Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/adventures-in-marketing-p...

22 Sep 201741min

140 The Sales Survival Handbook by Ken Kupchik

140 The Sales Survival Handbook by Ken Kupchik

"The Sales Survival Handbook: Cold Calls, Commissions, and Caffeine Addiction--The Real Truth About Life in Sales" by Ken Kupchik   Click here to view the show notes! https://www.salesartillery.com/...

15 Sep 201744min

139 Killing Marketing by Joe Pulizzi

139 Killing Marketing by Joe Pulizzi

"Killing Marketing: How Innovative Businesses Are Turning Marketing Cost Into Profit" by Joe Pulizzi and Robert Rose   Click here to view the show notes! https://www.salesartillery.com/marketing-boo...

8 Sep 201752min

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