The Marketing Book Podcast

The Marketing Book Podcast

Weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing strategist, former artillery officer, Madison Avenue ad man, and stand-up comedian.

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Avsnitt(579)

130 Email Marketing Rules by Chad S. White

130 Email Marketing Rules by Chad S. White

"Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success" by Chad S. White   Click here to view the show notes! https://www.salesartillery.com/marketing-book-podca...

7 Juli 201745min

129 Content - The Atomic Particle of Marketing by Rebecca Lieb

129 Content - The Atomic Particle of Marketing by Rebecca Lieb

"Content - The Atomic Particle of Marketing: The Definitive Guide to Content Marketing Strategy" by Rebecca Lieb   Click here to view the show notes! https://www.salesartillery.com/marketing-book-po...

30 Juni 201743min

128 Powering Content by Laura Busche

128 Powering Content by Laura Busche

"Powering Content: Building a Nonstop Content Marketing Machine" by Laura Busche   Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/Powering-Content-Laura-Bus...

23 Juni 201746min

127 The End of Advertising by Andrew Essex

127 The End of Advertising by Andrew Essex

"The End of Advertising: Why It Had to Die, and the Creative Resurrection to Come" by Andrew Essex   Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/end-of-a...

16 Juni 201737min

126 Hunch by Bernadette Jiwa

126 Hunch by Bernadette Jiwa

Hunch: Turn Your Everyday Insights Into The Next Big Thing by Bernadette Jiwa https://www.salesartillery.com/marketing-book-podcast/hunch-bernadette-jiwa Recorded 5/16/2017

9 Juni 201740min

125 The Customer Loyalty Loop by Noah Fleming

125 The Customer Loyalty Loop by Noah Fleming

"The Customer Loyalty Loop: The Science Behind Creating Great Experiences and Lasting Impressions" by Noah Fleming   Click here to view the show notes! https://www.salesartillery.com/marketing-book-...

2 Juni 201745min

124 Value-ology by Simon Kelly

124 Value-ology by Simon Kelly

"Value-ology: Aligning Sales and Marketing to Shape and Deliver Profitable Customer Value Propositions" by Simon Kelly, Paul Johnston, and Stacey Danheiser   Click here to view the show notes! https...

26 Maj 201743min

123 Future Marketing by Jon Wuebben

123 Future Marketing by Jon Wuebben

"Future Marketing: Winning in the Prosumer Age" by Jon Wuebben   Click here to view the show notes! https://www.salesartillery.com/marketing-book-podcast/future-marketing-jon-wuebben

19 Maj 201743min

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