185: Why you should read Bill Matassoni's memoir (Strategy Skills classics)

185: Why you should read Bill Matassoni's memoir (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills where we discuss why everyone should read Bill Matassoni's book.

Every now and then, someone comes along and makes the subject of management both fun and insightful. That's what Bill Matassoni has done in his memoir—a combination of compelling stories and contrarian substance—that covers his forty-year career selling what he calls "ephemeral things." In addition to the memoir, Bill plays host to a series of videos that are entertaining, irreverent, and filled with his conviction that marketing is the primary driver of progress in both commercial and social markets.

MARKETING SAVES THE WORLD: Stories Why Capitalism Works. Bill Matassoni

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629: Ashley Herd, Former Head of HR North America at McKinsey, on What Effective Managers Actually Do

629: Ashley Herd, Former Head of HR North America at McKinsey, on What Effective Managers Actually Do

Ashley Herd, former Head of HR North America at McKinsey, joins this episode to discuss what effective leadership looks like in practice, especially in environments defined by speed, pressure, and inc...

18 Helmi 56min

628: Northwestern Law Professor John McGinnis on Constitutional Stability in the Age of AI

628: Northwestern Law Professor John McGinnis on Constitutional Stability in the Age of AI

John McGinnis, law professor at Northwestern University and author of Why Democracy Needs the Rich, examines constitutional design, democratic stability, and the accelerating force of artificial intel...

16 Helmi 59min

627: How Overworked Leaders Can Find Peace Again (with Dr. Guy Winch)

627: How Overworked Leaders Can Find Peace Again (with Dr. Guy Winch)

Dr. Guy Winch explains why we must treat emotional injuries with the same urgency as physical ones. "We ruminate, we beat ourselves up, we criticize ourselves, we think we're weak… and we end up compo...

11 Helmi 51min

626: BCG Henderson Institute Senior Director Adam Job on Growth and Strategy in Uncertain Times

626: BCG Henderson Institute Senior Director Adam Job on Growth and Strategy in Uncertain Times

Adam Job, Senior Director at the BCG Institute and leader of its strategy research, offers a clear-eyed examination of growth, uncertainty, and value creation in today's business environment. Drawing ...

9 Helmi 55min

625: New York Times Bestselling Author and Navy Seal Advisor Daniel Coyle on Leadership, Psychological Safety, and Flourishing Teams

625: New York Times Bestselling Author and Navy Seal Advisor Daniel Coyle on Leadership, Psychological Safety, and Flourishing Teams

Daniel Coyle, New York Times bestselling author of The Culture Code and adviser to organizations ranging from Navy SEALs to global technology companies, joins the Strategy Skills Podcast to explore wh...

4 Helmi 55min

624: From IQ to AQ: Agility as the New Leadership Advantage (with Liz Tran)

624: From IQ to AQ: Agility as the New Leadership Advantage (with Liz Tran)

Liz Tran, former venture capital executive and author of AQ, examines why agility—not raw intelligence or experience—has become the defining capability for leaders operating amid persistent uncertaint...

2 Helmi 56min

623: Bain's Rishi Dave, the Secret of Top Sellers (Strategy Skills classics)

623: Bain's Rishi Dave, the Secret of Top Sellers (Strategy Skills classics)

In this episode with Rishi Dave, a partner in Bain's Commercial Excellence practice with deep expertise in B2B marketing and digital marketing, he explains the concept of a "Day 1 List" in B2B sales a...

28 Tammi 56min

622: Leadership and Self-Deception with Arbinger Managing Partner, Mitch Warner (Strategy Skills classics)

622: Leadership and Self-Deception with Arbinger Managing Partner, Mitch Warner (Strategy Skills classics)

In this episode, we dive deep into the critical topic of self-deception and its profound impact on leadership and personal effectiveness. Mitch shares powerful insights on how self-deception can under...

26 Tammi 56min

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