Episode 249- Are We Treating the Wrong Numbers? Rethinking Cholesterol & Heart Health—with Dr. Urban Kiernan

Episode 249- Are We Treating the Wrong Numbers? Rethinking Cholesterol & Heart Health—with Dr. Urban Kiernan

Heart disease is still the number one killer in the U.S.—but are we even looking at the right markers to prevent it?

In this eye-opening episode, Shana sits down with Dr. Urban Kiernan, founder and CEO of iMetabolic Biopharma Corporation, to break down what your lipid panel actually means, why total cholesterol and LDL often distract from the real risks, and how insulin resistance plays a central role in heart disease—especially during menopause.

Dr. Kiernan shares how his biotech company is leveraging AI, protein therapy, and root-cause science to transform how we prevent and treat metabolic disease—and why most conventional approaches miss the mark entirely.

If you've ever been confused by your labs, put on statins without a full explanation, or wondered why we're still seeing record rates of heart attacks and strokes, this conversation will bring clarity and direction.

🔑 What You'll Learn:
  • The truth about cholesterol testing: which markers matter and which don't

  • Why LDL-C alone is a poor predictor of heart disease risk

  • How to quickly assess insulin resistance from standard labs

  • The real drivers of the heart disease epidemic

  • Why risk spikes during menopause—and what you can do about it

  • How personalized, precision medicine could change the future of prevention

About Dr. Urban Kiernan:

Dr. Kiernan is the founder and CEO of iMetabolic Biopharma Corporation (iMBP), a precision biotherapeutics company creating AI-driven therapies that target the root causes of metabolic and cardiovascular diseases. His work blends science, biotechnology, and deep personal mission after losing his wife to cancer—driving his pursuit of true root-cause solutions.

🔗 Links Mentioned:

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Episode 305: Tired, Wired and Gaining Weight: When Trying Harder Makes It Worse with Dr. Andrew Neville

Episode 305: Tired, Wired and Gaining Weight: When Trying Harder Makes It Worse with Dr. Andrew Neville

Do you need coffee to get going in the morning, something sweet to get through the afternoon and a glass of wine to wind down at night? Your body may be stuck in survival mode. In this episode, I talk...

10 Marras 1h 4min

Episode 304- Cancer at 32: Surviving Chemotherapy Was Only Half the Battle—The Forgotten Side of Cancer Recovery with Michelle Patidar

Episode 304- Cancer at 32: Surviving Chemotherapy Was Only Half the Battle—The Forgotten Side of Cancer Recovery with Michelle Patidar

At just 32 years old, Michelle Patidar received a devastating cancer diagnosis, shortly after losing her own mother to stage IV stomach cancer. She underwent six rounds of intensive inpatient chemothe...

3 Marras 1h 1min

Episode 303- Are We Passing Our Food and Body Image Struggles Down to Our Kids? | Dr. Whitney Casares

Episode 303- Are We Passing Our Food and Body Image Struggles Down to Our Kids? | Dr. Whitney Casares

Are your own food rules, dieting habits, and body image struggles affecting your children more than you realize? With Halloween right around the corner, candy, sugar, and food rules are on a lot of pa...

27 Loka 1h 3min

Episode 302- The Missing Signals Your Body Needs to Burn Fat, Balance Hormones, and Restore Energy with Ethan Okunas, RDN

Episode 302- The Missing Signals Your Body Needs to Burn Fat, Balance Hormones, and Restore Energy with Ethan Okunas, RDN

What if the missing piece to improving your metabolism, balancing your hormones, and restoring your energy has very little to do with what you're eating? What if the light you're exposed to, the timin...

20 Loka 1h 12min

Episode 301- Why You Still Feel Terrible When Your Labs Are Normal: The Missing Links Between Thyroid, Gut & Brain Health with Jim Chialtas

Episode 301- Why You Still Feel Terrible When Your Labs Are Normal: The Missing Links Between Thyroid, Gut & Brain Health with Jim Chialtas

Have you ever been told your lab results are perfectly normal, yet you're still struggling with exhaustion, brain fog, stubborn weight gain, digestive problems, or hormonal imbalances? You're not alon...

13 Loka 1h 2min

Episode 300- Could Mold Be Sabotaging Your Metabolism, Hormones & Nervous System? with Ariana Thacker of MoldCo

Episode 300- Could Mold Be Sabotaging Your Metabolism, Hormones & Nervous System? with Ariana Thacker of MoldCo

300 EPISODES! 🎉 After more than six years behind the microphone, I am so grateful to every one of you who has listened, shared an episode, learned alongside me, and supported the evolution of the Opt...

6 Loka 1h 11min

Episode 299- How Chris Reade Reversed Type 2 Diabetes: The Soluble Fiber Solution

Episode 299- How Chris Reade Reversed Type 2 Diabetes: The Soluble Fiber Solution

What if one of the most overlooked tools for improving blood sugar has been sitting right in front of us all along? In this episode of Optimal Metabolism, I'm joined by Chris Reade, entrepreneur and a...

29 Syys 1h 2min

Episode 298- (REDONE!) How Long Does It Take to Reverse Insulin Resistance? What Can Change in 90 Days

Episode 298- (REDONE!) How Long Does It Take to Reverse Insulin Resistance? What Can Change in 90 Days

How long does it actually take to reverse insulin resistance? Is it 30 days, 90 days, six months—or years? This episode of Optimal Metabolism was originally recorded as an Instagram LIVE, where I answ...

23 Syys 41min

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