Groundwork

Groundwork

Groundwork features leaders building partnerships ecosystems at the best tech companies around the world. Hosted by Tai Rattigan and developed by Partnership Leaders, this podcast will help you gain the insights needed to build a successful partner program, one episode at a time.

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Episode 21 - Foster Geng of Amplitude

Episode 21 - Foster Geng of Amplitude

How do you set up your company for acquisition? Foster Geng, from Amplitude, shares his advice based on his days as a CFO. He also talks to Tai Rattigan about: - The challenges on partnering with big ...

9 Helmi 202347min

Episode 20 - Tessa Jones of Buy with Prime

Episode 20 - Tessa Jones of Buy with Prime

How do you deal with the challenges of scaling an enablement program? Tessa Jones, from Amazon's Buy with Prime, shares her approach and also talks to Tai Rattigan about: Her experience working in r...

3 Helmi 202347min

Episode 19 - Christine Li of G2

Episode 19 - Christine Li of G2

How do you approach partner planning to make sure that it drives value? Christine Li, VP of Growth and Enablement at G2, shares her secret formula and talks to Tai Rattigan about: - Her experience ad...

27 Tammi 202343min

Episode 18 - David Johnson of Forma.ai

Episode 18 - David Johnson of Forma.ai

What makes Salesforce one of the best partner programs in the world? David Johnson, VP of BD at Form.ai, shares his experience as one of their partners and talks to Tai Rattigan about: - What changed ...

20 Tammi 202335min

Episode 17 - Brett Orlanski of Bango

Episode 17 - Brett Orlanski of Bango

How do you pitch business opportunities or partnerships that seem impossible? Brett Orlanksi of Bango shares his experience working with celebrities like Snoop Dog in the early days of licensing in th...

12 Tammi 202334min

Episode 16 - Shawn Li of Flip

Episode 16 - Shawn Li of Flip

What does it take to crush an Amazon and T-Mobile channel partnership? Shawn Li shares his formula for success from that experience. He also talks to Tai Rattigan about: - What B2C insights from his ...

5 Tammi 202346min

Episode 15 - Colin Puckett of Appfire

Episode 15 - Colin Puckett of Appfire

Want to know how Amazon built their B2B marketplace? Colin Puckett, from Appfire, shares how it all started and talks to Tai Rattigan about: - The challenges and strategies behind building Amazon Bus...

29 Joulu 202243min

Episode 14 - Chris Murray of Lead Forensics

Episode 14 - Chris Murray of Lead Forensics

What key learnings for Partnerships success can you bring from an Account Management background? Chris Murray of Lead Forensics shares his experience with Tai Rattigan and also talk about: - The co-se...

22 Joulu 202242min