Standardizing Beer Information: Deep Dive in to Best Practices for Sharing Brand Information

Standardizing Beer Information: Deep Dive in to Best Practices for Sharing Brand Information

Join us for a deep dive discussion on maximizing the impact of your brand communications to better connect with your staff, wholesalers, retailers, consumers and more! We have gathered a group of industry professionals representing different size breweries and priorities to discuss how each of them are ensuring their messaging is heard and discoverable through sales sheets, websites, internal trainings, and more. We will dive into how their brand information is broadcast into the world and explore strategies that you can implement yourselves.


Panelists: Chris Shields (Rhinegeist), Erik Fowler (White Labs), Paige Martin (Second Pitch Beer Co.)


Moderator: Josh Lindsay (MarketMyBrewery)


Thank you to AbstraxHops + MarketMyBrewery for helping keep our community and content 100% free and accessible to all Craft Beer Professionals.


Join us in-person for CBP Connects

Half workshop, half networking

Charleston, SC | December 4-6, 2023

Grab your spot now at https://cbpconnects-charleston.eventbrite.com/

Episoder(471)

Brewery/Distributor/Supplier Relationships (Panel Fest)

Brewery/Distributor/Supplier Relationships (Panel Fest)

This conversation features: JoAnne Carilli-Stevenson - White Labs Rachel Grieder - CedarBrew Insurance Randy Griggs - 21st Amendment Brewery CBP Panel Fest is a 2 day event featuring 11 panel co...

15 Des 20201h 4min

Taproom Experiences in the COVID-Era (Panel Fest)

Taproom Experiences in the COVID-Era (Panel Fest)

This conversation features: Jamaar Valentine - NoDa Brewing Company Katie Nierling - Ska Street Brewstillery Nancy Trigg - Arryved Thomas Frenya - Pontoon Brewing CBP Panel Fest is a 2 day even...

15 Des 20201h 3min

Being a Successful Boss (Panel Fest)

Being a Successful Boss (Panel Fest)

This conversation features: Barry Elwonger - Motorworks Brewing Chad Bratt - Jagged Mountain Craft Brewery Mo Wark - Somos Destinations (El Vado Taproom, Ponderosa Brewing) Nicole Carrier - Thro...

15 Des 20201h 3min

Drinking Misperceptions (Panel Fest)

Drinking Misperceptions (Panel Fest)

This conversation features: Aaron Gore - Fresh Pitch Beverage Consulting Bryan Roth - Good Beer Hunting Julie Rhodes - Not Your Hobby Marketing Solutions Tara Nurin - Craft Beverage Consultants ...

15 Des 20201h 12min

Non-Alcoholic (Panel Fest)

Non-Alcoholic (Panel Fest)

This conversation features: Alban de Pury - AL's Debbie Novograd - BevZero Keith Villa - CERIA Brewing Company Ryan Bandy - Indeed Brewing Company Sanjeev Sawni - Gruvi CBP Panel Fest is a 2 d...

15 Des 20201h 8min

Mental Health and the Craft Beer Industry (Panel Fest)

Mental Health and the Craft Beer Industry (Panel Fest)

This conversation features: Greg Heller-LaBelle - The Colony Meadery Joel Frieders - Hope For The Day Josh Burr - Foothills Brewing Mike Willaford - Tin Whiskers Brewing Company Steve Adams - D...

15 Des 20201h 14min

Legal Issues in Craft Beer Today (Panel Fest)

Legal Issues in Craft Beer Today (Panel Fest)

This conversation features: Brandon Mazer - Perkins Thompson Daniel Jones - Stern & Eisenberg John Szymankiewicz - Beer Law Center Matthew McLaughlin - McLaughlin, PC Rachel Lawson - Schaffer L...

15 Des 20201h 5min

Strategies for a Pandemic (Panel Fest)

Strategies for a Pandemic (Panel Fest)

This conversation features: Devon Hoffman - Site-Seeker, Inc. John Holl - Beer Edge John Kelley - Craftpeak Laura Lodge - Customized Craft Beer Programs Marcus Ohanesian - Perfect Evolution/Tim...

15 Des 20201h 7min

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