722: Why you want to market to qualified people

722: Why you want to market to qualified people

Do you have a product or service? Are you good at selling it? Between those two things is marketing. Getting interested parties in front of you. Key in on “interested”. Most of today’s marketing casts a very broad blanket out into the digital world and hopes to find the right people. Zig Ziglar referred to that as pursuing “suspects”. He was fond of “prospecting”, where you pursue people you know are interested in what you have to offer, based on three measurements or as Tom Ziglar says, “qualified” people. In this show we listen to a four minute message from Zig on prospecting, then I asked this question, “What type of marketing works best for your business?” (and what is your business?) Tons of responses. Tom Ziglar and I talked through a bunch of them to bring you a great crash course in what you can be doing to appropriately prospect and have more or the RIGHT people to sell to. Learn more about your ad choices. Visit megaphone.fm/adchoices

Episoder(1645)

606: Writing the ultimate goal for your life

606: Writing the ultimate goal for your life

We look at a dramatic exercise...writing your eulogy. Which in essence is...not merely writing out a goal or goals, but the goal you have for your life! That...is daunting, as you’ll hear. So I got th...

29 Aug 201838min

605: What can you be the best at - Habits with Jesse Cole

605: What can you be the best at - Habits with Jesse Cole

We are back with the yellow tux man himself, Jesse Cole, who keeps his baseball team and stadium sold out over a year out and is out to change the face of baseball. How? By not making it about basebal...

27 Aug 201816min

604: Do you need more info or more faith and motivation?

604: Do you need more info or more faith and motivation?

We have an important question for you to consider in regards to...what do you most need now to help your personal progress? we listen to a clip from Zig Ziglar on having a positive mental attitude. An...

22 Aug 201854min

603: Jesse Cole - you can’t be the best but you must be different

603: Jesse Cole - you can’t be the best but you must be different

You are about to get convicted on the need to...stand out from the crowd. There are very few things where you can honestly say you are the best. But you can always find a way to be different. You must...

20 Aug 201846min

602: Where did you learn character, morality and ethics?

602: Where did you learn character, morality and ethics?

Zig Ziglar asks a question that is gigantic, “What makes a person successful?” His message is from on stage and he actually asks a live audience and lists down their responses. And from it of course, ...

15 Aug 20181h 2min

601: Less stress and more restoration - Habits with Chalene Johnson

601: Less stress and more restoration - Habits with Chalene Johnson

Back with Chalene Johnson, our guest from show 599. This time we walk through her healthy habits in the 7 spokes of The Ziglar Wheel of Life. Chalene is one of the top influencers in the health and we...

13 Aug 201835min

600: Getting ourselves to change

600: Getting ourselves to change

Change. That’s our topic in this show. We hear a message from...Zig Ziglar. He’s talking about making personal change, and the great challenge it is. And that it requires us to do things differently, ...

8 Aug 201841min

599: Chalene Johnson - mastering how you do it

599: Chalene Johnson - mastering how you do it

Here is a lady who has two top podcasts in two different categories, health and business. And let me make an admission up front, I was expecting a hard charging, authoritative personality. I personall...

6 Aug 20181h 7min

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