722: Why you want to market to qualified people

722: Why you want to market to qualified people

Do you have a product or service? Are you good at selling it? Between those two things is marketing. Getting interested parties in front of you. Key in on “interested”. Most of today’s marketing casts a very broad blanket out into the digital world and hopes to find the right people. Zig Ziglar referred to that as pursuing “suspects”. He was fond of “prospecting”, where you pursue people you know are interested in what you have to offer, based on three measurements or as Tom Ziglar says, “qualified” people. In this show we listen to a four minute message from Zig on prospecting, then I asked this question, “What type of marketing works best for your business?” (and what is your business?) Tons of responses. Tom Ziglar and I talked through a bunch of them to bring you a great crash course in what you can be doing to appropriately prospect and have more or the RIGHT people to sell to. Learn more about your ad choices. Visit megaphone.fm/adchoices

Episoder(1642)

Becoming Strong

Becoming Strong

Zig Ziglar continues with his specific action steps to take to build a healthy self-image Learn more about your ad choices. Visit megaphone.fm/adchoices

1 Jul 200910min

Overcoming the Price Objection

Overcoming the Price Objection

Zig Ziglar teaches a sales technique to help your prospect see the difference between cost and price. Learn more about your ad choices. Visit megaphone.fm/adchoices

26 Mai 200912min

Forgiveness

Forgiveness

Zig Ziglar tells how forgiveness can benefit you. Learn more about your ad choices. Visit megaphone.fm/adchoices

12 Mai 200913min

Improve your Self-Image

Improve your Self-Image

Zig Ziglar shares with you action steps you can take to improve your self-image. Learn more about your ad choices. Visit megaphone.fm/adchoices

4 Mai 200919min

Using Your Voice in the Sales Process

Using Your Voice in the Sales Process

Zig Ziglar teaches you how to use your voice to overcome objections. Learn more about your ad choices. Visit megaphone.fm/adchoices

24 Apr 200919min

Improve Your Performance by Improving Your Image

Improve Your Performance by Improving Your Image

Zig Ziglar shows us how your self-image and your performance are closely tied. He gives suggestions of how to improve your self-image so you can impmrove your performance. Learn more about your ad choices. Visit megaphone.fm/adchoices

13 Apr 200913min

Restoring Trust

Restoring Trust

Zig Ziglar tells us how to repair trust in a marriage that has been shattered by infidelity. Learn more about your ad choices. Visit megaphone.fm/adchoices

3 Apr 200914min

Change your attitude; change your performance

Change your attitude; change your performance

Zig Ziglar talks about the importance of forgiving yourself and changing your attitude towards yourself Learn more about your ad choices. Visit megaphone.fm/adchoices

27 Mar 200910min

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