John Caples Believability Secrets Part 2 - Old Masters Series
You can have the greatest product, the greatest headline, the greatest targeting, the greatest offer, and the greatest price. But you know what’s going to torpedo your entire promotion in a New York...
12 Feb 202429min
Believability Secrets From John Caples - Old Masters Series
You can have the greatest product, the greatest headline, the greatest targeting, the greatest offer, and the greatest price. But you know what’s going to torpedo your entire promotion in a New York ...
5 Feb 202431min
Copywriting Summit With The World’s Fastest Copywriter, Jack Turk
What do the world’s most experienced, successful copywriters really think? What if I could get them all together in one room and ask them to share their best ideas and techniques on specific copywriti...
29 Jan 202431min
The Shortest Killer Pitch You’ve Ever Seen
When you’ve got to make a pitch to a prospect, whether in person or in writing, you face a weird paradox: The more successful the prospect, the less time they have for you. Cramming a ton of benefit...
22 Jan 202430min
What Connects, And What Separates, Copywriting From Coaching, With Sean McCool
If you’re thinking hiring a copywriter OR you’re considering getting a coach, you might be wondering: What can a copywriter do for me that a coach can’t? And vice-versa: What can a coach do for me t...
15 Jan 202433min
Response-Boosting Pre-Launches, With Brenna McGowan
When you start a launch, do ripples of fear tie your stomach up in knots, because you feel like you’re starting from zero and you feel you’ve got way too far to go, and not enough time to get there? ...
8 Jan 202434min
The Little-Known Power Of Email Subject Lines, With Donnie Bryant
When you sit down to write an email, you are presented with a barrage of questions and problems. Not only how to get it opened, but how to get click-throughs. An even bigger problem which most people ...
1 Jan 202438min
How To Effortlessly Get Into Flow, With Composer And Copywriter Doug Pew
What do you do when copy is coming in fits and starts… or, worse than that, you are staring at a blank page, which is staring back at you? Our returning champion today, Dr. Doug Pew, has some answers...
25 Des 202336min
