
Tip Tuesday: How Display Ads Build Stronger Connections With Your Audience
It's Tip Tuesday! This week, Shannon shares a tip from Rory Kemerer, senior digital marketing consultant, about how programmatic display ads can help businesses build stronger connections with their t...
28 Okt 20253min

Planning Your 2026 Marketing Budget: Part 2
Welcome back to Part 2 of Digital Marketing RoWhy's budget planning series! Shannon Allen and Krystal Vivian continue their deep dive into the biggest trends reshaping digital marketing in 2026 and wh...
24 Okt 202526min

Tip Tuesday: For TV Commercials, Choose Your Audience, Not A Program
This Tip Tuesday, Shannon shares a tip from Hannah Purucker, campaign specialist at FDS, about why choosing your target audience as opposed to a specific program can drive more ROI for businesses. Rea...
21 Okt 20253min

Tip Tuesday: The Most Successful Blogs Are Written For People, Not Robots
Happy Tip Tuesday! This week, Shannon shares at tip from Joe Kuharic, social media specialist at FDS, about why blogs written for people tend to get more traffic, both from search and AI tools. Read F...
20 Okt 20253min

Planning Your 2026 Marketing Budget: Part 1
Join Shannon Allen and Krystal Vivian as they dive into everything you need to know about finishing the year strong and setting yourself up for success in 2026. If you're in the thick of budget planni...
9 Okt 202524min

Tip Tuesday: How Credit Unions Can Ensure Their Own Long-Term Success
Happy Tip Tuesday! This week, Shannon shares a tip from Derek Falter, digital marketing consultant, about why credit unions need to pivot their marketing strategies for younger audiences. Read Federat...
7 Okt 20253min

Tip Tuesday: For Digital Marketing Reporting, Less Is More
For Tip Tuesday this week, Shannon shares a tip from Katie Houser, senior campaign specialist, about how to make sure your digital marketing reporting is helping your business, not causing confusion. ...
30 Sep 20253min

Tip Tuesday: How To Strategize Q4 For Results Going Into 2026
Happy Tip Tuesday! This week, Shannon shares a tip from Karlie Mandigo, senior account manager, about how to effectively strategize your Q4 marketing to stand out during the holiday season and have an...
23 Sep 20253min



















