Ecommerce Playbook: Numbers, Struggles & Growth

Ecommerce Playbook: Numbers, Struggles & Growth

2020 transformed the world of ecommerce forever. For the modern DTC brand, the rewards have never been greater. But the waters have also never been choppier, and the way forward has never been more uncertain. So how do you navigate this dangerous new reality? No matter how you do it, you’d better not do it alone. That’s where the Ecommerce Playbook Podcast comes in — join Common Thread Collective’s Taylor Holiday & Richard Gaffin as they bring you guiding insights from across CTC’s portfolio of growing DTC businesses. Whether you need a clear view on the macro issues affecting the world of ecommerce, or want to reorient your business around groundbreaking new big-picture strategies, Taylor & Richard are here to help answer the tough questions about what it takes to scale — and sustain — an ecommerce business.

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Episoder(441)

The Truth About AppLovin: Should You Shift Your Budget NOW?

The Truth About AppLovin: Should You Shift Your Budget NOW?

Is AppLovin the ecommerce advertising breakthrough we’ve all been waiting for? With claims that it’s almost as good as Facebook Ads—if not better—this mobile in game ad platform has quickly become the...

21 Nov 202417min

Is This the Beginning of a DTC Comeback?: State of the Industry

Is This the Beginning of a DTC Comeback?: State of the Industry

Dive into the latest insights from the ecommerce industry with our October State of Industry Report! Join Taylor, Steve, Jeremiah, and Yarden as they break down October’s key data trends, highlight gr...

19 Nov 202429min

How to Turn Amazon Into a DTC Profit Powerhouse

How to Turn Amazon Into a DTC Profit Powerhouse

Struggling to balance your Amazon sales with your DTC (direct-to-consumer) growth? In this episode, we reveal how to transform Amazon from a competitor into a crucial ally for boosting your entire eco...

14 Nov 202423min

How We Went from 5 to 30 Clients in 4 Months - We Need More Talent

How We Went from 5 to 30 Clients in 4 Months - We Need More Talent

Welcome back to the Podcast! On this episode Taylor is joined by Joy Sharma, to discuss the explosive rise of the CTC Global Accelerator – scaling from 5 to 30 clients in just 4 months. With demand th...

12 Nov 202425min

What Finance Got Wrong About Revenue Forecasting (and How Marketers Can Fix It!)

What Finance Got Wrong About Revenue Forecasting (and How Marketers Can Fix It!)

Get the Prophit System: https://commonthreadco.com/pages/ecommerce-strategy In this episode of the podcast, we explore the critical disconnect between finance-driven revenue forecasting and the actua...

7 Nov 202420min

The Black Friday Budget Mistake That Could Tank Your Monthly Sales

The Black Friday Budget Mistake That Could Tank Your Monthly Sales

Are you making the critical Black Friday budget mistake that could sabotage your entire month’s revenue? In this episode of the Podcast, we talk about why underspending on Black Friday could be the bi...

5 Nov 20249min

WARNING: Election Week Could Sink Your Ad Performance!

WARNING: Election Week Could Sink Your Ad Performance!

In this special Halloween episode Taylor and host Richard dive into the spooky truth behind Election Week’s impact on ad campaigns. With an unprecedented wave of political spending flooding digital pl...

31 Okt 202414min

Want Profits? Here Are the Exact Steps to Ecommerce Success

Want Profits? Here Are the Exact Steps to Ecommerce Success

Are you struggling to keep your ecommerce business profitable? In this episode of the podcast, we dive deep into Common Thread Collective’s Profit System—the tried-and-true method helping ecommerce br...

29 Okt 202457min

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