Product Development By The Numbers (S2:E4)
On today’s episode of the Ecommerce Playbook Podcast we’re talking about the product development approach for 31 Bits. It’s built not just on what we think looks good – but, on what fits the unit e...
8 Jul 202017min
The 4 Steps To Fix Conversion Rate (S2:E3)
We’ve analyzed the problem, now it’s time to fix it. But, before we get to any solutions, we have one last question about conversion rate to answer… From website session to add-to-cart to initiate ch...
2 Jul 202017min
How Do We Know If We're Successful?(S2:E2)
On today’s episode of the Ecommerce Playbook Podcast, we’re defining success, putting a number on it, and pointing to metrics that indicate it. As we walk you through the journey of both acquiring and...
25 Jun 202013min
The Exact Plan For Growing Our Brand (S2:E1)
Welcome to Season 2 of the Ecommerce Playbook Podcast! Coming off the back of acquiring a new brand, this season will focus on pulling back the veil of how we approach growing a business from the grou...
18 Jun 202015min
Stop Running Small Tests (Episode 15)
There’s big business opportunities in front of you if you stop with the small stuff. How big? Well, let’s just put it this way: our brand Slick Products had one of it’s highest revenue days ever thi...
28 Mai 202017min
The ONE Thing We Have To Do To Win For 31 Bits (Episode 14)
Fresh off of the new acquisition of ethical fashion brand, 31 Bits, into the 4x400 portfolio – we talk about the ONE metric that will determine our destiny with the brand. We could either get this rig...
21 Mai 202019min
Bonus Episode: Why 31 Bits Chose 4x400
Bonus Episode! Host, Andrew Faris interviews the founders of newly acquired brand, 31 Bits.
20 Mai 202051min
We Acquired A Brand (And We're Telling You Everything About It) – Episode 13
From founder story to the future, we cover all things brand acquisition today as we add a new business to the 4x400 ecosystem. + Special guest, Taylor Holiday, CEO of Common Thread Collective.
14 Mai 202043min
