Sales and Cigars

Sales and Cigars

How do you increase sales in your organization? Host Walter Crosby sits down with cigar in hand and has growth minded conversations proven to boost sales. Crosby sets the table by identifying areas where you can excel by first acknowledging the misunderstandings. Like every great sales person he takes time to reflect, strategize and execute. Sit back, listen in, and puff that cigar because Walter Crosby will light you up!

Episoder(99)

The Sales Problem You Can't See: Storytelling, Positioning, and False Momentum

The Sales Problem You Can't See: Storytelling, Positioning, and False Momentum

Most CEOs think they have a sales hiring problem, a sales performance problem, or a pipeline problem. But often, the real issue is deeper—and harder to see. In this solo episode of Sales & Cigars, Wal...

21 Apr 8min

Your Story Is a Sales Advantage: A Conversation with Bill Blankschaen

Your Story Is a Sales Advantage: A Conversation with Bill Blankschaen

Bill Blankschaen joins Sales & Cigars to explain why entrepreneurs need a clear origin story, how storytelling builds trust, and why consistent messaging gives companies a real sales advantage. Episod...

7 Apr 32min

Short-Term Pressure Is Killing Great Sales Leadership

Short-Term Pressure Is Killing Great Sales Leadership

In this episode of Sales & Cigars, Walter Crosby sits down with Darren Mitchell, host of the Exceptional Sales Leader podcast, for a sharp conversation about sales leadership, short-term thinking, and...

24 Mar 53min

The Leadership Problem Behind Most Sales Problems

The Leadership Problem Behind Most Sales Problems

The Leadership Problem Behind Most Sales Problems In this episode of Sales & Cigars, Walter Crosby sits down with Paul Fuller, Chief Revenue Officer of Membrain, for a deep conversation about sales le...

10 Mar 39min

Sales as Service: Why Listening Beats Tactics Every Time

Sales as Service: Why Listening Beats Tactics Every Time

In this episode of Sales & Cigars, Walter Crosby sits down with Matthew Higham from Deksia for a thoughtful conversation about sales as service, culture fit, and what actually creates long-term busine...

24 Feb 41min

The Approval Trap: Why Being Liked Can Kill the Deal

The Approval Trap: Why Being Liked Can Kill the Deal

In this episode of Sales & Cigars, Walter Crosby sits down with Nick Massaro of Membrane for a candid, no-BS conversation about what actually holds good salespeople back. From early sales foundations ...

10 Feb 43min

The Hidden Yes: Selling by Removing Resistance, Not Pushing Harder

The Hidden Yes: Selling by Removing Resistance, Not Pushing Harder

Most sales advice focuses on one thing: motivation. More features. More urgency. More discounts. In this episode of Sales & Cigars, Walter sits down with consumer psychology expert Matt Sucha to chall...

27 Jan 37min

Selling Trust: Entrepreneurship, Ethics, and Disrupting a Broken System

Selling Trust: Entrepreneurship, Ethics, and Disrupting a Broken System

In this episode of Sales & Cigars, Walter sits down with Alan Ward, CEO of Securely.io, for a thoughtful conversation that spans entrepreneurship, sales, leadership, and the realities of disrupting lo...

13 Jan 34min

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