On the Seine at SportGen Summit in Paris

This week, Martin Ross, Maria Kholodova and Matthew Glendinning are in Paris to bring you the lowdown from the inaugural SportGen Summit, plus the usual look at major industry stories.

We explore PSG’s brand building targets internationally and commercial approach, and Gucci’s landmark Alpine F1 title deal. Why Roland Garros host broadcaster Whisper rejected a sale to private equity to retain its independence and how co-founder David Coulthard views its approach to live sports production.

A snap tender for Uefa club Spanish-language rights in the US also comes under the microscope, along with Fifa’s long-awaited TV deal in India.

Plus, a EuroLeague Final Four dispatch from Athens, an Enhanced Games watch-along and tennis headwear tips.

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Co-hosts: Martin Ross, Maria Kholodova

Contributor: Matthew Glendinning

Editor: Lumi Lehmuskallio

Sources:

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