Growing Profitability ft. Marshall Morris of HomeLife Brands
Welcome back to another episode of the eCommerce Playbook Podcast! Today, we're joined by Marshall Morris, the co-founder and president of HomeLife Brands. Marshall shares insights on how there's a hi...
20 Juni 202438min
Three Reasons Google is Losing to Meta
On this episode of the podcast, CTC Director of Growth Strategy Luke Austin sits down with Richard to break down a phenomenon we noted in our most recent monthly DTC Index report: Google is losing Sha...
18 Juni 202425min
State of the Industry: May's eCommerce Trends & Insights
Welcome back to another edition of the State of the Industry Report! This month, we're diving deep into the data and trends from May, brought to you by the experts at the DTC Index. Join us as we anal...
13 Juni 202427min
Meta Performance Summit Recap: Real Progress on Profitability
Last week, CTC’s media buyers flew to San Francisco to get the latest on upcoming product rollouts at the 2024 Meta Performance Summit. On this episode of the show, Taylor and Richard recap the event...
10 Juni 202417min
Stop Testing Creative
On this episode of the podcast, Taylor and Richard talk about a recent flap on Twitter around the best way to test creative, and dig into a controversial take: That iterative creating testing is a was...
3 Juni 202437min
We’re Expanding the Prophit System…
On this episode of the podcast, Taylor and Richard talk about our recent expansion of the Prophit system into organic and owned channels, how it gets us closer to our goal of building a complete syste...
30 Maj 202425min
Growing Profitability ft. Kyle Hency of GoodDay Software
Welcome to another episode of the eCommerce Playbook Podcast! Today, Taylor is joined by Kyle Hency, co-founder of Chubbies and CEO of GoodDay Software. They dive into Kyle’s journey from Chubbies to ...
23 Maj 202442min
Navigating the PMax Puzzle
In this episode of the eCommerce Playbook Podcast, Taylor and Tony Chopp, the VP of Paid Media from Common Thread Collective, explore the shifting landscape of Google Ads and the challenges posed by t...
21 Maj 202437min
