Fundraising Bright Spots

Fundraising Bright Spots

A podcast for fundraisers who want ideas, examples and inspiration to help you raise more money for your charity or non-profit. Rob is an author and award-winning fundraising trainer. Each week he and his guests share examples of successful fundraising, as well as lots of practical tips to help you apply these techniques in your own job.

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Avsnitt(197)

136. AI and fundraising - tips, ideas, ethics, with Emily Casson

136. AI and fundraising - tips, ideas, ethics, with Emily Casson

Artificial intelligence / AI is here to stay and it’s transforming the way many sectors do business. In this episode we explore what difference AI is already making to fundraising, and what do we need...

4 Sep 202327min

135. The value of failure, and how to find it, with Richard Turner

135. The value of failure, and how to find it, with Richard Turner

In this episode we look at failure, and why embracing it has a powerful effect on your results. To understand this in the context of fundraising and a charity’s effectiveness, I was delighted to talk ...

14 Aug 202319min

134. Attracting new corporate partners, with Laura Webb (From the Archive)

134. Attracting new corporate partners, with Laura Webb (From the Archive)

If your charity aims to win and grow corporate partnerships, then one important asset is a proposition or first step that’s both easy to understand and genuinely enticing to companies. This isn’t easy...

31 Juli 202326min

133. The Top 20% Rule for growing Individual Giving results, with Craig Linton

133. The Top 20% Rule for growing Individual Giving results, with Craig Linton

The 80/20 Principle states that results will never be evenly distributed. A minority of your donors have the potential to give much more than the majority. Of course, many charities treat major donors...

16 Juli 202330min

132. Winning multiple corporate partners, with Cara Hoofe and Sabrina Nixon

132. Winning multiple corporate partners, with Cara Hoofe and Sabrina Nixon

Corporate partnerships can make a huge impact on not only your fundraising, but also your mission directly. One of the valuable things they often bring is far greater reach to key audiences than a cha...

28 Juni 202331min

131. How to create a happy, rewarding career. (From the archive), with Liz Tait

131. How to create a happy, rewarding career. (From the archive), with Liz Tait

We spend so much of our life at work, it clearly makes sense that we should aim to make this time rewarding and enjoyable. But how do you deliberately build a happy, successful career? In this episode...

20 Juni 202327min

130. Smashing silos and promoting legacy giving (from the archive) with Claire Routley

130. Smashing silos and promoting legacy giving (from the archive) with Claire Routley

This episode with Dr Claire Routley, an expert in expert legacy fundraising, was recorded in early March 2020, when the world felt very different. Nevertheless, in a time of increased home-working, ou...

6 Juni 202327min

129. Attracting younger supporters, Victoria Roe (Part 2).

129. Attracting younger supporters, Victoria Roe (Part 2).

What can charities do to better attract younger philanthropists to their cause? Many believe this is now an especially important challenge and opportunity. They cite research suggesting that in the ne...

21 Maj 202323min

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