Digital Asset Ownership and Gaming in the Metaverse with Splinterlands
Aggroed Lighthacker, CEO at Splinterlands, discusses why gaming was the winning solution to support the mass market to engage with crypto. He discusses how Splinterlands massively exploded its user ba...
21 Feb 202229min
Cutting the Jargon and Making Crypto Accessible to the Masses
Chris Ghent, Global Head of Brand Strategy & Partnerships at the NEAR Foundation, shares how he and his team are taking a unique approach to making crypto more tangible to new users, along with how La...
14 Feb 202224min
How Solana Looks at DeFi and Leads Crypto Marketing with the Community in Mind
Matty Taylor, Head of Growth at Solana Labs, shares how and why community drives the growth of Solana. We also discuss some of the challenges with trying to shift to a decentralized company / model, a...
7 Feb 202228min
Crypto.com Believes That "Fortune Favors The Brave"
Steven Kalifowitz, CMO at Crypto.com, shares the strategies and tactics he's implementing on his team's quest to become a world renowned brand like Coke and Netflix. This includes how they've approach...
31 Jan 202229min
Introducing Season 4: Featuring Crypto Brands
The world is waking up to the power of crypto, and we are seeing this with new NFT and token launches everyday - all using Blockchain technology. Season 4 of The Brave Marketer Podcast will exclusive...
24 Jan 20221min
Virgin Voyages is Disrupting the Cruise Industry with Risk built into their DNA
Virgin is a powerful brand that's succeeded across many ventures: media, airlines, mobile and more. Now, they've set their sights on the cruise ship industry. They've launched an entirely new cruise l...
20 Dec 202136min
Why Amex is Taking a Balanced Approach to Competition
Andy Goldberg, SVP, Global Brand Content & Platforms at American Express, discusses how he is reframing the competitive landscape by fighting for finite attention. One of the strategies he shares is t...
13 Dec 202127min
How This 100% Electric Jet Company Thinks About Marketing
Jessica Bryndza, CMO at Lilium (an aerospace company that's developed a 100% electric, 7-seater jet), is challenging conventional players in the industry from both a user experience and global impact ...
6 Dec 202122min
