The FMCG Marketing Daily

The FMCG Marketing Daily

The essential morning briefing for brand leaders in fast-moving consumer goods. Hosted by Marco and Klara — two senior strategists with decades of experience inside global CPG companies and consultancies. Every episode covers retail media and distribution shifts, brand and competitor moves from Unilever, Coke, Nestlé, and challenger brands, and the macro and regulatory forces reshaping the category. Authoritative. Analytical. No noise. Built for brand managers, trade marketers, CMOs, and agency directors who need to stay ahead.

Den här podcasten är hämtad från ett öppet RSS-flöde och publiceras inte av Podme. Den kan innehålla reklam.

Avsnitt(156)

The FMCG Marketing Daily — May 24, 2026

The FMCG Marketing Daily — May 24, 2026

The FMCG Marketing Daily — May 24, 2026 The essential daily briefing for brand managers and marketers in consumer goods. In today's episode: • New WSWA data shows RTD cocktails are the only growth p...

24 Maj 7min

The FMCG Marketing Daily — May 23, 2026

The FMCG Marketing Daily — May 23, 2026

The FMCG Marketing Daily — May 23, 2026 The essential daily briefing for brand managers and marketers in consumer goods. In today's episode: • French's is turning its iconic yellow mustard green for...

23 Maj 7min

The FMCG Marketing Daily — May 22, 2026

The FMCG Marketing Daily — May 22, 2026

The FMCG Marketing Daily — May 22, 2026 The essential daily briefing for brand managers and marketers in consumer goods. In today's episode: • Nestlé is fighting a live brand credibility battle over...

22 Maj 7min

The FMCG Marketing Daily — May 21, 2026

The FMCG Marketing Daily — May 21, 2026

The FMCG Marketing Daily — May 21, 2026 The essential daily briefing for brand managers and marketers in consumer goods. In today's episode: • Heineken is launching a lower-calorie, gluten-free beer...

21 Maj 7min

The FMCG Marketing Daily — May 20, 2026

The FMCG Marketing Daily — May 20, 2026

The FMCG Marketing Daily — May 20, 2026 The essential daily briefing for brand managers and marketers in consumer goods. In today's episode: • Oscar Mayer is scaling up one of FMCG's most recognisab...

20 Maj 7min

The FMCG Marketing Daily — May 19, 2026

The FMCG Marketing Daily — May 19, 2026

The FMCG Marketing Daily — May 19, 2026 The essential daily briefing for brand managers and marketers in consumer goods. In today's episode: • Danone is cutting loose a kefir pioneer it once bet on,...

19 Maj 7min

The FMCG Marketing Daily — May 18, 2026

The FMCG Marketing Daily — May 18, 2026

The FMCG Marketing Daily — May 18, 2026 The essential daily briefing for brand managers and marketers in consumer goods. In today's episode: • L'Oréal's CeraVe is using Carmelo Anthony and NBA fando...

18 Maj 6min

The FMCG Marketing Daily — May 17, 2026

The FMCG Marketing Daily — May 17, 2026

The FMCG Marketing Daily — May 17, 2026 The essential daily briefing for brand managers and marketers in consumer goods. In today's episode: • ThaiBev's mixed H1 results — with beer recovering but s...

17 Maj 7min

Populärt inom Business & ekonomi

framgangspodden
varvet
rss-jossan-nina
rss-borsens-finest
svd-tech-brief
uppgang-och-fall
24fragor
badfluence
rss-inga-dumma-fragor-om-pengar
avanzapodden
fill-or-kill
lastbilspodden
bilar-med-sladd
rikatillsammans-om-privatekonomi-rikedom-i-livet
rss-kort-lang-analyspodden-fran-di
rss-wallnor-pm
rss-dagen-med-di
borsmorgon
tabberaset
rss-veckans-trade