469. Engagement pods

469. Engagement pods

Postbag

via Beth Kirk: Loving the informed podcast! I have a question around the proactive use of DMs to build relationships on LinkedIn. Do you have any top tips for people with established audiences please?

— Look for opportunities to start conversations: birthdays, job changes

— Look through your network to find key referral partners and potential clients, then scour their profiles and content for anything that could start a conversation

— Don’t jump in out of the blue with a sales message. That will look like a campaign. Be more human!

— If there’s any sign that the other party might be open to it, use a voice note or even a video note to further humanise. I get great response rates.

via Espresso+: Does anyone get high levels of impressions with comments as a company page?

via Espresso+: How to be found through ChatGPT?

via Espresso+: Does an emoji in the Name field lead to spending one day in LinkedIn jail?

Engagement pods

Pods are unholy alliances of LinkedIn users who are trying to artificially boost their posts’ visibility in the LinkedIn feed. LinkedIn are trying to crack down, with a new video about this by Gyanda Sachdeva, a VP of Product Management at LinkedIn.

Thanks to an update from Tony Restell, UpLift Live26 speaker, who got this direct from LinkedIn:

Any profiles or companies you come across that are selling fake engagement services, please report directly via email to trademark@linkedin.com

Jaksot(478)

471. Is LinkedIn Premium worth it?

471. Is LinkedIn Premium worth it?

PostbagDoes the industry setting matter on your profile?Christopher Johnson (voice note) LinkedIn industry options help pageFake accounts with similar headlines?LB BrittinghamI'm searching for other e...

13 Joulu 202516min

470. How many active members are on LinkedIn?

470. How many active members are on LinkedIn?

This week's main topic looks at how many active accounts there are on LinkedIn. See my LinkedIn membership tracker, particularly the updated section titled "How many active users are on LinkedIn?"Post...

6 Joulu 202511min

468. Engaging posts and time stamps

468. Engaging posts and time stamps

Thanks to Mark Williams for his kind farewell newsletter.PostbagProfile verification: to verify or not? (see more)Post timing: when is best to post?Recommendations: should they be up to date?Other top...

22 Marras 202515min

467. Free personalised invitations reduced again

467. Free personalised invitations reduced again

The first episode of the new-look show took me 6 hours to record, edit and produce last week.PostbagHow do you manage lots of ongoing DMs?How much should we care about algorithms?Downgrading desktop f...

15 Marras 202521min

466. A new chapter

466. A new chapter

This is the new-look Informed podcast, all about LinkedIn best practice, hosted for the first time by John Espirian. There’s a quick backstory of the handover from the show’s creator, Mark Williams, t...

8 Marras 202538min

465. It's goodbye from me...

465. It's goodbye from me...

My final ever episode. I have made the decision to retire, which means no more LinkedIn™️ training or LinkedIn™️ at all so the podcast needs to be handed on to someone else.Mentioned in this episode:T...

18 Loka 20251h 3min

464. The Case For Impressions

464. The Case For Impressions

This week’s topic was inspired by a post I didn’t even read!I only caught a glimpse of it in my feed, but the headline or hook must have stuck in my brain and started to evolve into an idea for a podc...

12 Huhti 20251h 4min

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