How the Prophit Engine Creates Total Clarity
Most ecommerce brands are making slower, worse decisions than they realize, and it's not because of bad people. It's because of a broken structure.In this episode, Richard sits down with Luke and Tony...
12 Maalis 25min
The Profit Engine Explained: How It Works & What It Does
What if one person could replace your entire ecommerce growth team, and get better results? In this episode Richard and Luke break down exactly how the Profit Engine works and why it's changing the wa...
10 Maalis 30min
Why We Built the Prophit Engine: Who Is It For?
Common Thread Collective just launched the Prophit Engine to the public—and in this episode, Richard and Taylor break down what it is, why it exists, and how it helps DTC brands forecast more accurate...
5 Maalis 24min
The Rise of SEANs
In this episode, Richard and Taylor Holiday discuss the rise of the “SEANs” — the Software-Enabled AgeNcy — and why it represents a fundamental shift in how eCommerce brands will build growth teams go...
3 Maalis 29min
Turning Incrementality Tests Into Action That Makes You Money
Incrementality tests are “in”… but the real problem is what you do after the read.In this episode, Taylor sits down with Olivia Kory (Chief Strategy Officer at Haus) and George Davis (CMO at Cozy Eart...
26 Helmi 1h 30min
The Sales Tax “Nexus” Trap Most Brands Miss
Sales tax feels simple—until you hit nexus.In this episode, Ryan Pinkham (VP of Go-to-Market at TaxCloud) breaks down why sales tax gets complex fast for growing ecommerce brands, what happens when yo...
24 Helmi 9min
How OLLY Built a Retention Engine for a Brand Sold Everywhere
Acquisition is getting tighter! In this episode, we flip the script and talk about the lever most brands under-invest in: retention + lifecycle marketing.Taylor is joined by Jennifer Peters, Director ...
19 Helmi 32min
224 Calls Later… This One Problem Showed Up Everywhere
In this episode, Richard and Luke unpack a pattern they couldn’t ignore after running 224 sales call transcripts through an LLM:The #1 issue mid-market ecommerce brands face isn’t that performance is ...
17 Helmi 31min
