722: Why you want to market to qualified people

722: Why you want to market to qualified people

Do you have a product or service? Are you good at selling it? Between those two things is marketing. Getting interested parties in front of you. Key in on “interested”. Most of today’s marketing casts a very broad blanket out into the digital world and hopes to find the right people. Zig Ziglar referred to that as pursuing “suspects”. He was fond of “prospecting”, where you pursue people you know are interested in what you have to offer, based on three measurements or as Tom Ziglar says, “qualified” people. In this show we listen to a four minute message from Zig on prospecting, then I asked this question, “What type of marketing works best for your business?” (and what is your business?) Tons of responses. Tom Ziglar and I talked through a bunch of them to bring you a great crash course in what you can be doing to appropriately prospect and have more or the RIGHT people to sell to. Learn more about your ad choices. Visit megaphone.fm/adchoices

Episoder(1645)

622: Your personal, hard story is your key

622: Your personal, hard story is your key

We are talking about your story and your stage. So I interviewed Pete Vargas in shows 619 the main show, and 620, the Habits show. And I  just couldn’t leave his message alone, about story and stage. ...

24 Okt 201832min

621: Do what you’re really great at - Habits with Pete Vargas

621: Do what you’re really great at - Habits with Pete Vargas

We are back with the king of stages...Pete Vargas. I’m pretty entranced with him and his message, don’t miss my main interview with him in show 619 on harnessing your story to connect with people, so....

22 Okt 201817min

620: Selling the love

620: Selling the love

We are talking about selling for love. I’ll explain. Two examples. Ever seen a GREAT movie that just wowed you? It made you feel great and you just wanted EVERYONE to experience it and benefit? You to...

17 Okt 201847min

619: Pete Vargas has a stage for your story, message and success

619: Pete Vargas has a stage for your story, message and success

We are talking about your story and your stage and we have a master with us...Pete Vargas. First though, you must know that Zig Ziglar came to fame primarily due to just that...his story and many, man...

15 Okt 20181h 10min

618: What have you achieved while still being scared?

618: What have you achieved while still being scared?

Let’s talk about how you have overcome lacking confidence, being scared and insecure, and you achieved something anyway. In show 615 we talked with Jessica Honegger about this issue, and I just couldn...

10 Okt 201845min

617: Reframing your perspective - Habits with Jessica Honegger

617: Reframing your perspective - Habits with Jessica Honegger

Back with Jessica Honegger to hear her healthy habits for life. We had our main interview with Jessica in show 615. She is founder of Noonday Collection, the largest fair-trade jewelry company in the ...

8 Okt 201817min

616: Resources to change your self image

616: Resources to change your self image

Resources that help change your self image! Zig Ziglar gives us a fairly serious message on how vital and profound...the picture we have of ourselves is. And the key to our success is changing...impro...

3 Okt 201839min

615: Jessica Honegger, how to go scared

615: Jessica Honegger, how to go scared

We  tackle the idea of...going scared. If you are waiting to NOT be scared, to not have fear, before proceeding in any direction, we have a gift for you. Go anyway. Because the “no fear” concept is ba...

2 Okt 201848min

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