Swim Against The Tide

Swim Against The Tide

The idea behind Swim Against The Tide podcast is to meet founders and leaders of businesses who have launched and operate in competitive markets, taking the bigger, more established players head on. It is about exploring what drove them, how their brand stood out, what they had to do to win and what lessons they have learned that they can share with the listeners to hopefully inspire them to take their own journey. The show is presented by Steve Henry, Co-Founder of the specialist marketing group Audience Collective. Steve has enjoyed a 30-year career in advertising helping 100s of brands win and grow. He is passionate about telling these stories and sharing their journeys, both good and bad, to help the next generation learn and encourage them to one day start their own challenger brand. If you would like to be a guest on the podcast, please email satt@thisisaudience.com and we will be in touch.

Denne podkasten er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(98)

Ep010 - Tom O'Toole & Andrew Fishwick | Building Purpose-Driven Brands | SATT

Ep010 - Tom O'Toole & Andrew Fishwick | Building Purpose-Driven Brands | SATT

In this engaging conversation, Steve Henry hosts Andrew Fishwick and Tom O'Toole, who, although unlikely bedfellows, share their entrepreneurial journeys in the hospitality and construction sectors an...

7 Nov 202456min

Ep009 - James Wright, Wrexham Lager | Empowering Teams for Success | SATT

Ep009 - James Wright, Wrexham Lager | Empowering Teams for Success | SATT

In this conversation, James Wright shares his extensive experience in the drinks industry, detailing his journey from working with major brands like Red Bull and Corona to his current role as CEO at W...

31 Okt 202453min

Ep008 - Neil Bartholomew, KCOM | Leadership and Personal Growth | SATT

Ep008 - Neil Bartholomew, KCOM | Leadership and Personal Growth | SATT

In this conversation, Neil Bartholomew, MD of Kcom's retail division, shares his journey from a working-class background in South Yorkshire to leading a telecommunications company. He discusses Kcom's...

24 Okt 202459min

Ep007 - Lucy Barbor, We Are Masterplan | A Culture of Strategic Innovation | SATT

Ep007 - Lucy Barbor, We Are Masterplan | A Culture of Strategic Innovation | SATT

In this conversation, Lucy Barbor shares her journey from working in media agencies with some of the World's biggest brands to recently launching her own consultancy - We Are Masterplan.She emphasises...

17 Okt 202454min

Ep006 - Brad Cummings, Tiny Rebel | From home brew to Wales's biggest brewer | SATT

Ep006 - Brad Cummings, Tiny Rebel | From home brew to Wales's biggest brewer | SATT

This week we meet Brad Cummings, the co-founder of Tiny Rebel Brewery. He shares his journey of building a successful craft beer brand in a competitive market from home brewing in the bedroom, to buil...

15 Okt 202452min

Ep005 - Dom Dwight, Bettys and Taylors | Marketing Strategies: Brew Success | SATT

Ep005 - Dom Dwight, Bettys and Taylors | Marketing Strategies: Brew Success | SATT

In this conversation, Dom Dwight, Director of Strategy, Insight, Innovation and Diversification at Bettys and Taylors, shares his journey with taking the national treasure that is Yorkshire Tea to No....

10 Okt 202455min

Ep004 - Narinder Khattoare, Kuflink | Trust your Gut Instinct | SATT

Ep004 - Narinder Khattoare, Kuflink | Trust your Gut Instinct | SATT

In this conversation, Narinder Khattoare shares his experience in the peer-to-peer lending market and his journey as the Chief Executive of a lending company. He discusses the unique aspects of their ...

7 Okt 202443min

Ep003 - Jason Howlett, GivEnergy | Aligning Values & Interest in your Career | SATT

Ep003 - Jason Howlett, GivEnergy | Aligning Values & Interest in your Career | SATT

Jason Howlett, the Global Chief Executive of GivEnergy, shares his story and the mission of the company. GivEnergy is a renewable energy company that focuses on energy storage and software solutions. ...

3 Okt 202453min

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