Planning Your 2026 Marketing Budget: Part 1
Join Shannon Allen and Krystal Vivian as they dive into everything you need to know about finishing the year strong and setting yourself up for success in 2026. If you're in the thick of budget planni...
9 Okt 202524min
Tip Tuesday: How Credit Unions Can Ensure Their Own Long-Term Success
Happy Tip Tuesday! This week, Shannon shares a tip from Derek Falter, digital marketing consultant, about why credit unions need to pivot their marketing strategies for younger audiences. Read Federat...
7 Okt 20253min
Tip Tuesday: For Digital Marketing Reporting, Less Is More
For Tip Tuesday this week, Shannon shares a tip from Katie Houser, senior campaign specialist, about how to make sure your digital marketing reporting is helping your business, not causing confusion. ...
30 Sep 20253min
Tip Tuesday: How To Strategize Q4 For Results Going Into 2026
Happy Tip Tuesday! This week, Shannon shares a tip from Karlie Mandigo, senior account manager, about how to effectively strategize your Q4 marketing to stand out during the holiday season and have an...
23 Sep 20253min
Know Your Numbers: The Missing Key to Digital Marketing ROI
Most businesses are flying blind when it comes to digital marketing ROI, and it's costing them thousands in wasted spend. In this episode, Shannon Allen sits down with senior digital marketing consult...
18 Sep 202518min
The Keys To Marketing Success In 2025
This week, Shannon Allen is joined by one of FDS's newest digital marketing consultants, Derek Falter. Derek has 16+ years of experience in marketing, with much of his background in radio and TV blend...
4 Sep 202521min
Tip Tuesday: The Key Step Many Business Owners Miss On Social Media
This week, Krystal Vivian, Director of Client Services, shares a tip about the importance of replying to comments on your social media pages. Read Federated Digital Solutions' blog Federated Digital S...
2 Sep 20253min
Tip Tuesday: The Real Value Of Cost Per Click In SEM
This week, Shannon shares a tip from Lisa Sikkema, sales manager, about how the value of cost-per-click in SEM goes beyond simply chasing the cheapest CPC. Read Federated Digital Solutions' blog Feder...
27 Aug 20253min
