Send It!
The SendIt Podcast, hosted by email marketing experts and veterans Jimmy Kim and Chase Dimond, is your go-to for leveling up your retention game. Jimmy, Founder and mastermind behind Sendlane, brings over 15 years of hands-on experience in building successful SaaS companies, along with valuable experience growing a DTC brand. Chase, Partner at Structured, has driven over $200 million in email-attributable revenue and is named the #1 influencer to follow in eCommerce. Together, this power duo breaks down the art and science of retention marketing into bite-sized, actionable tactics.

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EP 54: The 80/20 of Email Revenue: How to Double Your ROI by Doing Less

EP 54: The 80/20 of Email Revenue: How to Double Your ROI by Doing Less

What if 80% of your email revenue comes from just 20% of your effort?In this episode, Jimmy Kim and Chase Dimond unpack the real data behind ecommerce email performance; revealing the flows, segments,...

28 Okt 202541min

EP 53: It’s Not Too Late: Your 2025 Black Friday & Cyber Monday Email + SMS Playbook

EP 53: It’s Not Too Late: Your 2025 Black Friday & Cyber Monday Email + SMS Playbook

Didn’t plan your BFCM campaigns yet? You’re not alone (and it’s not too late).In this episode, Jimmy Kim and Chase Dimond walk you through a flexible, week-by-week playbook for Black Friday and Cyber ...

21 Okt 202523min

EP 52: 2025 Email & SMS So Far: Data & Insights with Omnisend

EP 52: 2025 Email & SMS So Far: Data & Insights with Omnisend

What’s really happening in email, SMS, and push marketing this year? In this data-packed episode, Rytis Lauris (CEO & Co-Founder, Omnisend) joins Jimmy Kim and Chase Dimond to break down performance i...

14 Okt 202538min

EP 51: iOS 26 Explained: What Apple’s New Update Means for Email & SMS Marketers

EP 51: iOS 26 Explained: What Apple’s New Update Means for Email & SMS Marketers

Apple’s iOS 26 update just changed the game for retention marketers. With link tracking stripped, device signals scrambled, inflated open rates, and SMS promos getting buried in “Unknown Senders,” the...

7 Okt 202531min

EP 50: Overcoming Inbox Overload: Stand Out Strategies for Competitive Markets in eCommerce

EP 50: Overcoming Inbox Overload: Stand Out Strategies for Competitive Markets in eCommerce

The average shopper gets 121+ emails a day… and during peak seasons like Black Friday, it can feel like 200+. Most brands try to compete by sending even more emails, which just adds to the clutter. Th...

30 Sep 202542min

EP 49: From Email Marketer to Retention Agency Co-Founder feat. Eric Rausch

EP 49: From Email Marketer to Retention Agency Co-Founder feat. Eric Rausch

How do you go from writing subject lines to running one of the fastest-growing retention agencies in ecommerce? In this episode of Send It!, Jimmy Kim and Chase Dimond sit down with Eric Rausch, co-fo...

23 Sep 202542min

EP 48: The Rise of Conversational Commerce: Turning Email & SMS into Two Way Channels

EP 48: The Rise of Conversational Commerce: Turning Email & SMS into Two Way Channels

Most brands still treat email and SMS like broadcast tools. They send promotions, track clicks, and hope for the best. But the smartest operators are shifting to conversational commerce, where every m...

16 Sep 202544min

EP 47: Building a Referral and Rewards Program: Turning Subscribers into Advocates

EP 47: Building a Referral and Rewards Program: Turning Subscribers into Advocates

Your email and SMS subscribers are more than just an audience, they’re your biggest growth lever. In this episode of the Send It! podcast, Jimmy Kim and Chase Dimond unpack how to build referral and r...

9 Sep 202542min

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