The Advertising Forum by Marketecture

The Advertising Forum by Marketecture

The Advertising Forum was created to address popular adtech, media and advertising topics and foster innovation by bringing together industry thought leaders, innovators, and experts from AdTech, Agency, and Brand sectors. Recognizing the industry's thirst for knowledge, we empower the community through open discussions with industry experts. Each series will focus on a topic ranging from creative to yield with a goal of eliminating industry noise and getting straight to the topic. Together, we can create a brighter future for advertising. Interested in sponsoring the show? Contact ⁠Marketecture Media.⁠

Den här podcasten är hämtad från ett öppet RSS-flöde och publiceras inte av Podme. Den kan innehålla reklam.

Avsnitt(88)

CTV Advertising Reality Check: Transparency, Performance, and Driving Store Traffic with Tim Glover

CTV Advertising Reality Check: Transparency, Performance, and Driving Store Traffic with Tim Glover

In Episode 2 of the From Screen to Store series, sponsored by JamLoop, Tim Glover (EVP Media, USA Marketing Partners) breaks down transparency, performance, and the shift from linear vs. digital to a ...

9 Apr 12min

From Screen to Store: How CTV is Driving Real Outcomes with Leif Welch of JamLoop

From Screen to Store: How CTV is Driving Real Outcomes with Leif Welch of JamLoop

In episode 1 of the From Screen to Store series, sponsored by JamLoop, Leif Welch, Founder and CEO of JamLoop, breaks down how connected TV is evolving from a brand awareness channel into a full-funne...

2 Apr 14min

Tom Burke & Kevin Zoss on Open Ecosystems, AI Workflows, and Agency Growth

Tom Burke & Kevin Zoss on Open Ecosystems, AI Workflows, and Agency Growth

In this episode of the Advertising Forum’s Open Garden Series, sponsored by AI Digital, Jeremy Bloom, AdTechGod, Tom Burke (AI Digital), and Kevin Zoss (Lazy Boy Agency) break down platform openness, ...

26 Mars 14min

Tim Ringel, Meet The People CEO, on Open Ecosystems, Agency Growth, and Breaking Down Walled Gardens

Tim Ringel, Meet The People CEO, on Open Ecosystems, Agency Growth, and Breaking Down Walled Gardens

In this episode of the Advertising Forum Open Garden Series, Tim Ringel, Founder and CEO of Meet The People, shares how openness shapes the way modern agencies scale and collaborate. He explains why b...

19 Mars 13min

Angel Suarez, Founder and CEO of Pixel & Plume, on How Smaller Agencies Compete with Big Networks

Angel Suarez, Founder and CEO of Pixel & Plume, on How Smaller Agencies Compete with Big Networks

In this episode of the Advertising Forum Open Garden Series, Angel Suarez, Founder and CEO of Pixel & Plume, shares how smaller agencies compete with larger players using flexible tech stacks, strateg...

12 Mars 13min

 Open Garden Talk: Mary Gabrielyan on Winning in an Open Ad Ecosystem

Open Garden Talk: Mary Gabrielyan on Winning in an Open Ad Ecosystem

In this episode of the Open Garden Series, Jeremy Bloom and AdTechGod sit down with Mary Gabrielyan, Chief Strategy Officer at AI Digital, to talk about why embracing openness in advertising is becomi...

5 Mars 13min

Domenic Venuto on Trust as the New Media Currency in an AI Driven Advertising World

Domenic Venuto on Trust as the New Media Currency in an AI Driven Advertising World

In episode 4 of the Brand Trust series sponsored by Mozilla Ads, Jeremy Bloom and AdTechGod sit down with Horizon Media Chief Product and Data Officer Domenic Venuto, who unpacks why trust has become ...

18 Dec 202512min

Brand Trust and Performance in Modern Advertising with Natasha Shaikh and AI Privacy First Media

Brand Trust and Performance in Modern Advertising with Natasha Shaikh and AI Privacy First Media

Natasha Shaikh, Head of Paid Media Center of Excellence at Wells Fargo, joins the Brand Trust series sponsored by Mozilla Ads to unpack how brand safety has expanded beyond placement into sentiment, e...

16 Dec 202513min

Populärt inom Business & ekonomi

framgangspodden
rss-jossan-nina
rss-borsens-finest
varvet
24fragor
uppgang-och-fall
avanzapodden
badfluence
rss-inga-dumma-fragor-om-pengar
svd-tech-brief
bathina-en-podcast
lastbilspodden
fill-or-kill
rss-dagen-med-di
rikatillsammans-om-privatekonomi-rikedom-i-livet
tabberaset
affarsvarlden
rss-hos-psykologen
borsmorgon
rss-kort-lang-analyspodden-fran-di