Offer-Market Fit: Why 7-Figure Brands Hit a Wall
Joy Sharma runs CTC's PE7 program for mid to high 7-figure brands pushing toward 8 figures. His claim: if you're stuck at a growth plateau and you've tried more creative, new ad structures, and differ...
11 Kesä 31min
The Branded Ads System Behind 170+ Ecommerce Brands
How do you build branded ads fast enough to find winners at scale? Nisha Fermawi, Senior Branded Ads Manager at CTC, breaks down the exact system that delivers ad plans in 24 hours, moves to productio...
9 Kesä 25min
What a Profit Engineer Actually Does All Day
What does a CTC Profit Engineer actually do all day? Brian Sakansky, Profit Engineer Manager at CTC, breaks down the exact daily, weekly, and monthly cadence behind managing 7, 8, and 9-figure eCommer...
4 Kesä 28min
Why Most Founders Set the Wrong Growth Goals
Randall Thompson built an ecommerce brand from scratch, scaled it to eight figures, and sold it. Along the way, he learned that the goals he set had almost nothing to do with what his business could a...
2 Kesä 31min
Join Our Growth Mastermind (Here's What's Inside)
Growth MastermindWhat if you could get weekly strategy sessions with a senior CTC profit engineer, full Statlas access, and a private cohort of brands at your stage, all for $500/month?That's the Next...
28 Touko 15min
We Tested AppLovin Discovery for 4 Months. Here's What Happened.
CTC's AppLovin specialist Connaugh is back four months after our first episode on the platform to break down what's actually working. Discovery campaigns are averaging 284% incrementality, 45-60 secon...
26 Touko 20min
Consumer Confidence vs Rising Oil Prices
In this episode, Steve Rekuc breaks down the latest DTC Index findings showing 14.5% revenue growth year-over-year, even as brands face margin pressure. We dive into Mother's Day performance data and ...
21 Touko 17min
What We Learned at the 2026 Meta Summit
We just got back from the 2026 Meta Performance Marketing Summit, and the biggest takeaway wasn't a single feature or tool. It was the realization that the brands growing the fastest right now are ope...
19 Touko 19min
